ResumeAdapter
Updated 2026-08-15

The Blue Box Values are eight, not five.
Each one, mapped to a resume bullet.

Why this matters

American Express publishes eight Blue Box Values: We Do What's Right, We Back Our Customers, We Make It Great, We Respect People, We Embrace Diversity, We Stand for Equity and Inclusion, We Win As a Team, and We Support Communities. They sit under the firm's vision, to provide the world's best customer experience every day. This page quotes them verbatim, then goes where americanexpress.com does not: it maps each value to the resume and interview evidence that actually demonstrates it.

Free to scan8 Values, verbatimResume evidence mapped
By the numbers
What American Express publishes
8 values
The Blue Box Values
Current vs stale
8 not 5
Third parties still print 4 or 5
Internal model
3 behaviors
Set the Agenda, not an applicant screen
Source
who-we-are
Plus the 2025 proxy
The eight Blue Box Values, in one line each

American Express's eight Blue Box Values.

Verbatim value names from American Express, each with a one-sentence definition of what the firm means by it. They sit under the vision to provide the world's best customer experience every day. The current count is eight, and the term is Blue Box Values, not the four-item or five-item paraphrases third parties still print.

01
We Do What's Right. Customers choose the brand because it is reliable, consistent, and acts with the highest integrity, so the right call comes before the easy one.
02
We Back Our Customers. Put relationships at the heart of the business by delivering exceptional products and experiences and having customers' backs.
03
We Make It Great. Hold an unparalleled standard of excellence in everything, not generic execution.
04
We Respect People. Trust and respect one another for who we are and what we contribute.
05
We Embrace Diversity. Diversity of experiences, perspectives, and backgrounds enables the best work.
06
We Stand for Equity and Inclusion. Reward and provide opportunity equitably, based on merit.
07
We Win As a Team. Colleagues are on the same team; individual performance is valued, but never at the expense of the team.
08
We Support Communities. Respect communities and work together so they thrive.

Value names and the vision statement from americanexpress.com/en-us/company/who-we-are, accessed 2026-08-15; the term Blue Box Values is confirmed in the 2025 DEF 14A proxy.

The quick answer

What are American Express's Blue Box Values?

American Express publishes eight Blue Box Values: We Do What's Right, We Back Our Customers, We Make It Great, We Respect People, We Embrace Diversity, We Stand for Equity and Inclusion, We Win As a Team, and We Support Communities. The firm calls this set the Blue Box Values, a term confirmed in its 2025 proxy statement, and states them under the vision to provide the world's best customer experience every day. One correction: several third-party sites still print four or five items, a stale paraphrase rather than the current eight. To prove them on a resume, map quantified customer and performance outcomes to each value, a Card Member result you protected, a merit-based process you built, a cross-team delivery you shared, and mirror the exact posting so the Oracle Recruiting parser reads your language. Scan your resume to see which of the eight a recruiter would actually find. .

American Express publishes eight Blue Box Values on its Who We Are page: We Do What's Right, We Back Our Customers, We Make It Great, We Respect People, We Embrace Diversity, We Stand for Equity and Inclusion, We Win As a Team, and We Support Communities. They sit under the firm's vision, to provide the world's best customer experience every day. The term Blue Box Values is confirmed in American Express's 2025 proxy statement, and the current set is eight, not the four-item or five-item versions some third-party sites still print.

American Express's eight Blue Box Values, We Do What's Right, We Back Our Customers, We Make It Great, We Respect People, We Embrace Diversity, We Stand for Equity and Inclusion, We Win As a Team, and We Support Communities, are stated by the firm in the We form, under its vision to provide the world's best customer experience every day. They are real and firm-published, and this page quotes them verbatim rather than paraphrasing.

Where this page goes further than americanexpress.com is the resume reading. The firm tells you what it values. It does not tell you which line on your resume proves it. That mapping, from each value to the evidence a reviewer can actually read, is the wedge, and it is labeled throughout as ResumeAdapter editorial guidance, not an American Express claim.

The reading is the same for every value: a reviewer indexes on the value being visible in the bullet itself, not asserted as an adjective. A line that reads customer-focused team player with strong integrity fails, because it names the values instead of demonstrating them.

A line that reads cut disputed-charge resolution from nine days to two and lifted satisfaction 18 points passes, because it shows We Back Our Customers through a quantified outcome without ever using the phrase. The entries below give you that pattern for all eight values, each with what American Express means by it, a show-this bullet, the anti-pattern, and the behavioral story to prepare.

The eight Blue Box Values

Each value, what it means,
and the evidence that proves it.

We Do What's Right, We Back Our Customers, We Make It Great, We Respect People, We Embrace Diversity, We Stand for Equity and Inclusion, We Win As a Team, and We Support Communities, with American Express's value names quoted verbatim. The meaning and resume mapping below each is ResumeAdapter editorial guidance, not an American Express claim.

01
Value 01

We Do What's Right

What American Express means by it

American Express frames trust and integrity as why customers choose the brand: it is reliable, consistent, and acts with the highest integrity. The signal a reviewer reads for is a right call, a control, or a compliance decision you made under pressure in a regulated context, not a stated commitment to ethics.

How to show it (ResumeAdapter editorial)

ResumeAdapter editorial guidance: lead with an integrity or control decision. Show a moment you chose the compliant, right path when a faster or more profitable one was available, in a regulated or risk-sensitive setting, and the outcome you protected. Frame yourself as someone trusted with the call, not someone who lists integrity as a trait.

Show this on the resume

Show a right call you made under pressure and what it protected, inside a real control or compliance context. Let the decision carry the value.

Halted a $4M vendor payment run after catching a duplicate-invoice control gap, escalated to compliance, and closed the loophole before any funds left, protecting the audit result.

Avoid this anti-pattern

Naming integrity as a trait with no decision behind it. Strong ethics and integrity states the value American Express reads for instead of showing you acted on it.

Hard-working professional with strong ethics, integrity, and attention to compliance.

Interview prep

Behavioral story to prepare: a time you made the right, compliant call under pressure when an easier path was available, what it cost, and how it turned out.

02
Value 02

We Back Our Customers

What American Express means by it

Backing customers is American Express's language for relationships at the heart of the business: being essential by delivering exceptional products and experiences and having the customer's back. The reviewer reads for the Card Member or client outcome you protected or improved, quantified, not a generic service claim.

How to show it (ResumeAdapter editorial)

ResumeAdapter editorial guidance: make the customer the subject and quantify what you protected or improved. Point to a Card Member or client result, retention, resolution, or an experience you built, and the number behind it. The signal is that you had the customer's back, not that you were customer-focused.

Show this on the resume

Show a customer outcome you protected or improved with a number, the Card Member or client as the subject. Precision about the result is the signal.

Rebuilt the disputed-charge resolution flow for premium Card Members, cutting average resolution time from nine days to two and lifting post-case satisfaction 18 points.

Avoid this anti-pattern

Adjective-only service claims with no customer outcome. Customer-focused team player names the value instead of demonstrating a result a reviewer can read.

Customer-focused professional dedicated to delivering great service and building relationships.

Interview prep

Behavioral story to prepare: a time you had a customer's back when it was hard, what you did, and the measurable outcome for the customer and the business.

03
Value 03

We Make It Great

What American Express means by it

Make It Great is American Express's unparalleled standard of excellence in everything it does. The reviewer reads for a specific, quantified result and evidence of craft, a clear before and after, not generic execution or an adjective about quality.

How to show it (ResumeAdapter editorial)

ResumeAdapter editorial guidance: show excellence through a mechanism and a number. Point to something you raised to a higher standard, the craft you applied, and the quantified gain. Replace delivered excellence with the exact before-and-after that proves you made it great.

Show this on the resume

Show something you improved or built to a higher standard and the measurable gain, with the mechanism named. A precise before-and-after is the signal.

Reengineered the monthly close model in SQL, cutting the cycle from five days to one and eliminating the manual reconciliation that caused three prior restatements.

Avoid this anti-pattern

Adjective-only excellence claims with no mechanism. Results-driven and detail-oriented, committed to quality names the value and tells a reviewer nothing.

Results-driven and detail-oriented professional committed to quality and continuous improvement.

Interview prep

Behavioral story to prepare: a time you raised something to a higher standard than was asked, what you built or changed, and the quantified result.

04
Value 04

We Respect People

What American Express means by it

Respect People is American Express's language for trusting and respecting one another for who each person is and what they contribute. The reviewer reads for a moment you developed or elevated teammates, or led inclusively, with an outcome, not a claim that you are a good colleague.

How to show it (ResumeAdapter editorial)

ResumeAdapter editorial guidance: show respect through people you developed and an outcome. Point to teammates you mentored, elevated, or unblocked, how you led inclusively, and the result for them and the work. The signal is that you made others better, not that you called yourself a team player.

Show this on the resume

Show a person or team you developed or elevated and the outcome, with your action named. Let the result for others carry the value.

Mentored four junior analysts through a new onboarding curriculum I built, cutting their ramp time from six months to three and promoting two within the year.

Avoid this anti-pattern

Naming respect or collaboration as a trait with no one developed and no outcome. Respectful team player states the value instead of proving it.

Respectful team player who works well with others and values diverse opinions.

Interview prep

Behavioral story to prepare: a time you elevated a teammate or led inclusively when it was not required of you, what you did, and how it changed the outcome for them.

05
Value 05

We Embrace Diversity

What American Express means by it

Embrace Diversity is American Express's belief that diversity of experiences, perspectives, and backgrounds enables the best work. The reviewer reads for work that actively drew on diverse perspectives or reached a broader customer base, with a result, not a stated appreciation for diversity.

How to show it (ResumeAdapter editorial)

ResumeAdapter editorial guidance: show diversity as an input to a better result. Point to a decision or product that drew on varied perspectives, or work that reached a broader or underserved customer base, and the outcome it produced. The signal is diversity applied to the work, not named as a value.

Show this on the resume

Show diverse perspectives or a broader customer base feeding a concrete result. The value is proven in what the work reached or produced.

Assembled a cross-market research panel across four regions to redesign a card benefit, growing adoption among first-time cardholders 27 percent in two quarters.

Avoid this anti-pattern

Naming diversity as a personal value with no work behind it. Passionate about diversity and inclusion states the value American Express reads for without showing it in a result.

Passionate about diversity and inclusion and open to different perspectives.

Interview prep

Behavioral story to prepare: a time drawing on diverse perspectives or reaching a broader audience changed the outcome of your work, what you did, and the result.

06
Value 06

We Stand for Equity and Inclusion

What American Express means by it

Stand for Equity and Inclusion is American Express's commitment to rewarding people and providing opportunity equitably, based on merit. The reviewer reads for a fair, merit-based process or access you built or improved, quantified, not a stated belief in fairness.

How to show it (ResumeAdapter editorial)

ResumeAdapter editorial guidance: show a fair process or access you created, with a number. Point to a hiring, evaluation, promotion, or access mechanism you made more equitable and merit-based, and the measurable change. The signal is a system you improved, not a value you hold.

Show this on the resume

Show a merit-based process or access you built or improved and the measurable result. The value is proven in the mechanism and the number.

Rebuilt the analyst evaluation rubric around measurable criteria, cutting rating disparity across teams and raising internal-promotion rates for underrepresented staff 22 percent.

Avoid this anti-pattern

Naming fairness as a belief with no process behind it. Committed to equity and inclusion states the value without the merit-based mechanism a reviewer reads for.

Committed to equity and inclusion and treating everyone fairly.

Interview prep

Behavioral story to prepare: a time you made a process fairer or more merit-based, what you changed, and who it opened opportunity for, with the result.

07
Value 07

We Win As a Team

What American Express means by it

Win As a Team is American Express's principle that colleagues are on the same team: individual performance is valued but never at the expense of the team. The reviewer reads for cross-team delivery with named partners and a shared outcome, not a solo trophy dressed up as collaboration.

How to show it (ResumeAdapter editorial)

ResumeAdapter editorial guidance: show a shared win across a real boundary, with partners named. Point to work delivered with other teams or functions, name who you pulled in, and quantify the shared result. The signal is that the team won, not that you did.

Show this on the resume

Show a boundary you crossed and the shared result, with the partner teams named. Precision about who you worked with and what it produced is the signal.

Partnered with the risk, marketing, and engineering teams to launch a fraud-alert feature adopted across three product lines, cutting false-positive declines 15 percent.

Avoid this anti-pattern

Naming teamwork as a trait, or claiming a solo win, with no boundary crossed. Team player who drives results states the value instead of showing a shared outcome.

Team player who collaborates across functions to drive business results.

Interview prep

Behavioral story to prepare: a time you delivered something with another team that no single group could, who you partnered with, and the shared outcome.

08
Value 08

We Support Communities

What American Express means by it

Support Communities is American Express's language for respecting communities and working together so they thrive. The reviewer reads for durable community, access-widening, or long-term impact tied to an outcome, not a mention of volunteering.

How to show it (ResumeAdapter editorial)

ResumeAdapter editorial guidance: show durable community or access-widening impact with a result. Point to work that built something lasting for a community, widened access, or served people beyond the immediate quarter, and the outcome. The signal is durable impact made concrete, not a stated commitment to giving back.

Show this on the resume

Show a durable or access-widening community result and the number behind it. The value is proven in long-term impact made concrete.

Launched a small-business financial-literacy program that reached 1,200 local merchants and grew participating-merchant retention 30 percent over 18 months.

Avoid this anti-pattern

Naming community as a value without a durable outcome. Committed to giving back to the community states the value without the lasting impact a reviewer reads for.

Committed to giving back and supporting the local community.

Interview prep

Behavioral story to prepare: a durable community or access-widening effort you led, who it served beyond the immediate goal, and the long-term result.

Value names from americanexpress.com/en-us/company/who-we-are, accessed 2026-08-15; the term Blue Box Values is confirmed in the 2025 DEF 14A proxy. The meaning, resume, and interview mapping is ResumeAdapter editorial guidance, not an American Express claim.

The current, official set is the eight We statements above. Third parties still print at least three wrong or stale variants. The first is a four-item paraphrase (Deliver for Customers, Make It Better, Do What's Right, Win as a Team), which compresses and rewords the real set.

The second is the legacy eight-noun set (Customer Commitment, Quality, Integrity, Teamwork, Respect for People, Good Citizenship, Will to Win, Personal Accountability), which American Express has retired; its old pages carrying that list now redirect. The third is the six Code-of-Conduct themes (Innovation, Collaboration, Leadership, Respect, Diversity, Integrity), which are code-of-conduct topics, not the Blue Box Values.

The correct, current, filing-confirmed answer is the eight statements: We Do What's Right, We Back Our Customers, We Make It Great, We Respect People, We Embrace Diversity, We Stand for Equity and Inclusion, We Win As a Team, and We Support Communities. Quoting one of the stale variants in an interview signals you read a summary rather than American Express's own current page.

American Express also names three Leadership Behaviors, Set the Agenda, Bring Others With You, and Do It the Right Way, verified on the careers site and in the 2025 proxy. These are an internal leadership and performance-and-development model, used in performance, compensation, and leadership development. They are not a per-applicant hiring scorecard, and this page does not claim every applicant is graded against them.

Where they become relevant is leadership and manager roles and post-hire performance. If you are applying for a people-leadership role, it is worth being able to speak to setting direction, bringing a team along, and doing the work the right way. For most candidates, though, the values fit that matters at the resume and interview stage is the eight Blue Box Values, not the Leadership Behaviors.

Keep the two frameworks separate when you prepare: map your resume bullets and behavioral stories to the eight Blue Box Values, and treat the three Leadership Behaviors as the model that shapes how leaders are grown and evaluated inside the firm, not a checklist your application is scored against.

American Express states its vision as to provide the world's best customer experience every day. The eight Blue Box Values are how the firm says it pursues that vision, and it frames its promise as Backing Our Customers, Backing Our Colleagues, and Backing Our Communities. The careers brand line is We've Got Your Back.

On a resume, that means the bullet that protected a customer, raised the standard of an experience, or built something durable for a community reads as on-vision for American Express. Keep the customer in view as you write, and let We Back Our Customers and We Support Communities in particular carry it. The strongest interview answers connect back to the customer, not only to your own performance.

How to show the Blue Box Values

Five moves from
generic resume to American Express-true.

01
Step 01

Lead with a right-call and a protected customer

We Do What's Right and We Back Our Customers reward integrity under pressure and protected customer outcomes. Make the control decision or the Card Member the subject, and quantify what you protected, rather than stating that you have ethics and are customer-focused.

02
Step 02

Show excellence and respect through a number

We Make It Great and We Respect People reward a quantified before-and-after and people you developed. Replace delivered excellence and team player with the mechanism you improved and the teammates you elevated, each with a measured result.

03
Step 03

Prove diversity, equity, and inclusion in the work

We Embrace Diversity and We Stand for Equity and Inclusion reward diverse perspectives applied and a fair, merit-based process built. Show the outcome the perspectives produced or the process you made more equitable, not a stated belief.

04
Step 04

Show a shared win and durable community impact

We Win As a Team and We Support Communities reward cross-team delivery with named partners and lasting community or access-widening results. Never a solo trophy or a volunteering mention; show the shared outcome and the durable result.

05
Step 05

Mirror the posting and scan against it

Upload to ResumeAdapter against a specific American Express posting so your quantified outcomes mirror the posting language the Oracle Recruiting parser reads, and iterate until all eight values are visible in the work rather than named as adjectives.

For most candidates the move is simple: build a small set of bullets that each prove one value. One that shows a right call under pressure for We Do What's Right, one that shows a Card Member result you protected for We Back Our Customers, one that shows a measured before-and-after for We Make It Great, one that shows a teammate you developed for We Respect People, and one that shows cross-team delivery for We Win As a Team. None of them name the value as an adjective.

Keep the firm's vision in mind: the world's best customer experience every day. Let your bullets read as work that protected customers and widened access, and connect each back to the customer rather than to your own resume. The diversity, equity, and community values earn the same treatment: a diverse perspective that changed a result, a merit-based process you built, a durable community impact.

You do not need to name a single value on the page. You need bullets where integrity, customer impact, excellence, respect, diversity, equity, teamwork, and community are visible in the outcomes themselves. See the American Express bands spoke for how the bar shifts across the company-wide Band ladder, and the American Express interview process spoke for how these values surface across the loop.

FAQ

American Express Blue Box Values, FAQ

The questions candidates surface about what American Express actually screens for, after they have read the pillar. Answers are byte-identical to the FAQPage JSON-LD, because AI engines that extract HTML and AI engines that extract JSON-LD should not see different text.

What are American Express's Blue Box Values?

American Express publishes eight Blue Box Values: We Do What's Right, We Back Our Customers, We Make It Great, We Respect People, We Embrace Diversity, We Stand for Equity and Inclusion, We Win As a Team, and We Support Communities. The firm states them on americanexpress.com under its vision to provide the world's best customer experience every day, and the term Blue Box Values is confirmed in its 2025 proxy statement. Some third-party sites still print a shorter four-item or five-item paraphrase, so treat those as stale and quote the current eight from American Express's own page.

How many Blue Box Values does American Express have?

Eight. The current, filing-confirmed set is the eight We statements: We Do What's Right, We Back Our Customers, We Make It Great, We Respect People, We Embrace Diversity, We Stand for Equity and Inclusion, We Win As a Team, and We Support Communities. The count matters because third parties still print at least three wrong variants, including a four-item paraphrase and a legacy eight-noun set that American Express has retired. When a job description or interview references the values, prepare against the eight current statements, not a summary.

Are the Blue Box Values the same as American Express's Leadership Behaviors?

No. The three Leadership Behaviors, Set the Agenda, Bring Others With You, and Do It the Right Way, are an internal leadership and performance-and-development model, used in performance, compensation, and leadership development, not a per-applicant hiring scorecard. They become most relevant for leadership and manager roles and for post-hire performance. The eight Blue Box Values are the culture-and-values set that candidates should map their resume and interview stories to. Both are verified on American Express's careers site and in its 2025 proxy, but they are different frameworks with different purposes.

What were the old American Express core values?

The legacy set was eight nouns: Customer Commitment, Quality, Integrity, Teamwork, Respect for People, Good Citizenship, Will to Win, and Personal Accountability. American Express has retired that framework, and its old pages carrying it now redirect. The current, official set is the eight We statements, the Blue Box Values. A separate six-theme list, Innovation, Collaboration, Leadership, Respect, Diversity, and Integrity, comes from the Code of Conduct and is a set of code-of-conduct topics, not the values, so do not quote either older list when preparing.

How do I show the Blue Box Values on a resume?

Demonstrate each value through a quantified customer or performance outcome rather than naming it. For We Back Our Customers, show a Card Member or client result you protected. For We Make It Great, show a before-and-after with a number. For We Win As a Team, show cross-team delivery with named partners. For We Stand for Equity and Inclusion, show a fair, merit-based process you built. Then mirror the exact posting language so the Oracle Recruiting parser reads your terms. This resume mapping is ResumeAdapter editorial guidance; the value names are American Express's. Scan your resume to see which of the eight a recruiter would actually find.

Why does American Express ask about values in interviews?

Values-fit is part of the screen, so expect behavioral questions that map to the eight Blue Box Values: integrity under pressure, having a customer's back, excellence, respect, diversity, equity, teamwork, and community impact. Prepare one quantified story per value, told so the value shows in the outcome rather than being named. The STAR structure, Situation, Task, Action, Result, is the community-reported safe way to frame each story, though American Express does not name STAR itself. Connect each answer back to the customer, in line with the firm's vision of the world's best customer experience.

Engineer your American Express resume

Run your resume against
an American Express job description.

Get your match score against the American Express posting, the values your bullets state as adjectives instead of demonstrating, the generic phrasing that hides your customer and team impact, and a rewrite plan. Free to scan; no signup to see the score.

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